Groups Recover Together Launches a Proprietary Digital Platform Designed to Support Members Struggling With Opioid Addiction
Business Wire
The platform, a unified, app-centric experience, offers simplicity and convenience to members and will help improve access to quality opioid use disorder (OUD) treatment
October 18, 2021
BOSTON--(BUSINESS WIRE)--HLTH CONFERENCE-- Today at HLTH, Colleen Nicewicz, CEO of Groups Recover Together (Groups), the national leader in value-based care for opioid addiction treatment, announced the launch of a proprietary digital platform for their members. The platform, an app-centric experience that offers the full-suite of Groups’ services and is designed to simplify the member experience, boasts features around self-scheduling, outreach, contextualized content, treatment planning, group therapy, payment, forms and more.
The launch of the digital platform comes after nearly a year of careful planning, which included multiple focus groups and 4 months of pilot testing with 400 individuals who registered through the app directly. “It was important to us that our members be a significant input in the design of this platform,” said Michelle Cartier, VP of Product Management at Groups Recover Together. “That focus on letting our members guide the way has led us to be more thoughtful about how the app can build and foster community, as well as reduce friction in the overall recovery experience. Recovering from opioid addiction is hard enough. We knew we had to build a tool that enhanced and simplified the member experience.”
One member said of the Groups app, “You live in such a disorganized way through addiction that it’s refreshing to have some things a little simpler.”